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Learn how to become an ace seller using Amazon repricing software in five easy steps. Step 1: Identify Your Competition Contrary to popular belief, you’re not in competition with every single seller on Amazon. Rather, you want to pick out the sellers who are: Selling and/or shipping to the same areas as you so you can aggressively and accurately configure your prices. Why compete with sellers selling out of their own backyard if you’re not and have to work in border tariffs? Selling similar or identical items as you. It’s no good to find every Amazon seller listing, say, t-shirts, as there can be a huge variance in quality, brand name, and therefore price. The idea is you want to pick out sellers who most closely resemble you as possible so you can create repricing rules that will compete effectively. Check out this article if you're interested in private label repricing on Amazon. Step 2: Set Your Min and Max Values One of the worst things you can do is create a race to the bottom, so avoid setting your min prices too low—the only [...]

You’ve likely heard some variation on this: people only post a review when they’re unhappy and want others to share in their misery. But good reviews matter, too! Actually, all reviews are important when dealing on Amazon. If you already use FeedbackExpress, then you know what we’re talking about. But if you don’t, then read on to have your mind mini-blown. The Single Most Important Reason for Having Reviews Think back about 20 years ago. If the holes in your socks finally got big enough to the point you couldn’t wear them anymore, you schlepped out to the store and picked out another pack. Maybe you asked a salesperson some questions about them, or maybe you just picked up different packages to compare softness and strength. Either way, you could see immediately and first-hand just what kind of socks you were getting. If your socks today got big holes and you had to replace them, it’d be far easier to just order them online. But without being able to pick them up, how would you know if they’d last a good long time before getting [...]

Guest blog by Chris Dunne from FeedbackExpress. FeedbackExpress is a powerful, cloud-based software solution that helps Amazon sellers automate and manage their feedback communication with buyers. The software is proven to help sellers get more positive seller feedback and product reviews as well as removing any negative and neutral feedback quickly and effectively. Most customers that make a purchase on Amazon, don’t leave feedback; the figure is around 5% or 1 in every 20 customers. There are things sellers can do to increase the likelihood of getting feedback such as automating the process with Amazon feedback software. What type of feedback can people leave? Buyers on Amazon can leave two types of feedback: seller reviews (how the buyer feels you performed throughout the transaction) and product reviews (their opinion on the quality of the product they received). How is feedback rated on Amazon? Feedback on Amazon is scored as follows: 5 stars = Excellent 4 stars = Good 3 stars = Fair 2 stars = Poor 1 star = Awful Many customers are not aware that a 3-star rating (neutral), will actually count against your [...]