The first few weeks of my ecommerce journey have been exciting, but my sales have been slower than expected. This week however, l have had a few sales which helped boost my confidence as well as my coffers! Are you also struggling with sales on eBay? Then you may be in need of some eBay SEO tips.
As with bricks and mortar stores, in order to get a sale you need people to visit your store. In the eBay world, a major factor to attracting traffic will be how effective your SEO is… SEO is Search Engine Optimisation by the way; if you didn’t know that then you definitely need to keep reading these top 10 eBay SEO tips!
My Top 10 eBay SEO Tips
Tip 1: Include your keywords in your store name
Your store name should include all your keywords. Don’t worry if you have already set your store name as this can be updated.
Tip 2: Use a full store description which includes your keywords
Your shop description provides an opportunity for you to tell buyers what your eBay shop is all about: what you sell, what makes you different, how long you’ve been in business for and so on.
Please note, eBay does not allow links or URLs in your store description so keep your description link free.
Tip 3: Create an “About Me” page and link your store on it
eBay gives sellers a further opportunity to inform customers about their company in the about me section. You can use it to let eBay users know who you are and information about your products.